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tata nano

As part of my thesis on Marketing Management at MGSM, I worked on an interesting assignment in a group. The assignment was building a marketing plan for Tata Nano. I touched upon this assignment in this post on launch of Tata Nano in India. So, what is so special

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This is an off-topic post to indulge my passion for a product. The product is Tata Nano. Dubbed 'the people's car' by its manufacturer Tata Motors and its visionary chairman Ratan Tata, Tata Nano was built from ground up with a particular price target - Rs. 100,000. Or just around US$2000 or AU$3000. Nano is the

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Share
  • E-mail this story to a friend!
  • Digg
  • Technorati
  • del.icio.us
  • Google
  • Facebook
  • Mixx
  • Fark
  • StumbleUpon
  • Furl
  • LinkedIn
  • Sphinn
  • Spurl
  • IndiaGram
  • IndianPad
  • Internetmedia
  • Reddit
  • Slashdot
or Trackback from your site